Ideal sample to show the graphic bases that support a well done logo.It combines geometric shapes withour resting mobility or lightness, resulting to be elegant and fresh.
The logo Pearson Is executed in such a precise way that including it in any place will never result a problem.
This logo’s beauty is based on the importance of its empty spaces inside the body’s shape.
The key to success of Pearson is the stength of its color range, that breaks the space turning it into main protagonist.
Pearson represents in a perfect way the unity of a modern logo with a traditional one, making it everlasting.
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