It can be recognized by its great balance, exclusiveness and formal excellence.
Lotte is surely a promising candidate between classic logos, due to its accuracy in terms of weight and shapes.
Excellent equilibrated logo blunt with thin line.
Lotte is a perfect sample of how a logo turns up to be a clear distinctive of its brand.
The key to success of Lotte is the stength of its color range, that breaks the space turning it into main protagonist.
The logo Lotte Is executed in such a precise way that including it in any place will never result a problem.
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