Kups represents in a perfect way the unity of a modern logo with a traditional one, making it everlasting.
Excellent equilibrated logo blunt with thin line.
The key to success of Kups is the stength of its color range, that breaks the space turning it into main protagonist.
Kups is surely a promising candidate between classic logos, due to its accuracy in terms of weight and shapes.
Kups is a perfect sample of how a logo turns up to be a clear distinctive of its brand.