This logo’s beauty is based on the importance of its empty spaces inside the body’s shape.
The key to success of Kraft General Foods is the stength of its color range, that breaks the space turning it into main protagonist.
Kraft General Foods is a perfect sample of how a logo turns up to be a clear distinctive of its brand.
The logo Kraft General Foods Is executed in such a precise way that including it in any place will never result a problem.
Representative of its time, this logo is the result of last century’s technologic innovations that had such an influence on art.
It can be recognized by its great balance, exclusiveness and formal excellence.
Kraft General Foods is surely a promising candidate between classic logos, due to its accuracy in terms of weight and shapes.
Excellent equilibrated logo blunt with thin line.
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