It can be recognized by its great balance, exclusiveness and formal excellence.
The logo FT.com Is executed in such a precise way that including it in any place will never result a problem.
FT.com is a perfect sample of how a logo turns up to be a clear distinctive of its brand.
FT.com is surely a promising candidate between classic logos, due to its accuracy in terms of weight and shapes.
Excellent equilibrated logo blunt with thin line.
The key to success of FT.com is the stength of its color range, that breaks the space turning it into main protagonist.
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