Fortune Brands is surely a promising candidate between classic logos, due to its accuracy in terms of weight and shapes.
The key to success of Fortune Brands is the stength of its color range, that breaks the space turning it into main protagonist.
Fortune Brands is a perfect sample of how a logo turns up to be a clear distinctive of its brand.
Excellent equilibrated logo blunt with thin line.
Fortune Brands represents in a perfect way the unity of a modern logo with a traditional one, making it everlasting.