Diet Coke is a perfect sample of how a logo turns up to be a clear distinctive of its brand.
The logo Diet Coke Is executed in such a precise way that including it in any place will never result a problem.
Representative of its time, this logo is the result of last century’s technologic innovations that had such an influence on art.
The key to success of Diet Coke is the stength of its color range, that breaks the space turning it into main protagonist.