Excellent equilibrated logo blunt with thin line.
The key to success of Chex is the stength of its color range, that breaks the space turning it into main protagonist.
It can be recognized by its great balance, exclusiveness and formal excellence.
Representative of its time, this logo is the result of last century’s technologic innovations that had such an influence on art.
The logo Chex Is executed in such a precise way that including it in any place will never result a problem.