It can be recognized by its great balance, exclusiveness and formal excellence.
Excellent equilibrated logo blunt with thin line.
The logo Bristol-Myers-Squibb Is executed in such a precise way that including it in any place will never result a problem.
The key to success of Bristol-Myers-Squibb is the stength of its color range, that breaks the space turning it into main protagonist.
Representative of its time, this logo is the result of last century’s technologic innovations that had such an influence on art.