Laidlaw is surely a promising candidate between classic logos, due to its accuracy in terms of weight and shapes.
Laidlaw represents in a perfect way the unity of a modern logo with a traditional one, making it everlasting.
Laidlaw is a perfect sample of how a logo turns up to be a clear distinctive of its brand.
The key to success of Laidlaw is the stength of its color range, that breaks the space turning it into main protagonist.
It can be recognized by its great balance, exclusiveness and formal excellence.
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