Transport for London is a perfect sample of how a logo turns up to be a clear distinctive of its brand.
This logo’s beauty is based on the importance of its empty spaces inside the body’s shape.
It can be recognized by its great balance, exclusiveness and formal excellence.
Transport for London represents in a perfect way the unity of a modern logo with a traditional one, making it everlasting.
The key to success of Transport for London is the stength of its color range, that breaks the space turning it into main protagonist.
Excellent equilibrated logo blunt with thin line.
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