The key to success of The Sydney Morning Herald is the stength of its color range, that breaks the space turning it into main protagonist.
The logo The Sydney Morning Herald Is executed in such a precise way that including it in any place will never result a problem.
It can be recognized by its great balance, exclusiveness and formal excellence.
Excellent equilibrated logo blunt with thin line.
The Sydney Morning Herald represents in a perfect way the unity of a modern logo with a traditional one, making it everlasting.