Excellent equilibrated logo blunt with thin line.
Shimano is a perfect sample of how a logo turns up to be a clear distinctive of its brand.
The key to success of Shimano is the stength of its color range, that breaks the space turning it into main protagonist.
Shimano is surely a promising candidate between classic logos, due to its accuracy in terms of weight and shapes.
This logo’s beauty is based on the importance of its empty spaces inside the body’s shape.
It can be recognized by its great balance, exclusiveness and formal excellence.