The key to success of Daily Record & Daily Mail is the stength of its color range, that breaks the space turning it into main protagonist.
It can be recognized by its great balance, exclusiveness and formal excellence.
Daily Record & Daily Mail represents in a perfect way the unity of a modern logo with a traditional one, making it everlasting.
Daily Record & Daily Mail is a perfect sample of how a logo turns up to be a clear distinctive of its brand.
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