Benson & Hedges is surely a promising candidate between classic logos, due to its accuracy in terms of weight and shapes.
Excellent equilibrated logo blunt with thin line.
Ideal sample to show the graphic bases that support a well done logo.It combines geometric shapes withour resting mobility or lightness, resulting to be elegant and fresh.
The key to success of Benson & Hedges is the stength of its color range, that breaks the space turning it into main protagonist.
Benson & Hedges represents in a perfect way the unity of a modern logo with a traditional one, making it everlasting.
This logo’s beauty is based on the importance of its empty spaces inside the body’s shape.
Benson & Hedges is a perfect sample of how a logo turns up to be a clear distinctive of its brand.
RSS
English
Castellano
Languages
109 Votes
2 Downloads
